Business
Lucinda
December 5, 2025
Let’s be honest. When you hear “creator economy,” you probably think of Gen Z on TikTok, unboxing...
Lucinda
December 4, 2025
Let’s be honest. The global, faceless marketplace has its perks. Convenience, sure. But it can leave our...
Lucinda
November 25, 2025
Let’s be honest. For years, “personalization” in B2B marketing meant little more than slapping a prospect’s name...
Lucinda
November 24, 2025
For decades, the gold standard for a “good” company was to be sustainable. To reduce its harm....
Lucinda
November 14, 2025
Let’s be honest. The words “data privacy compliance” can send a shiver down the spine of any...
Branding
sales
Lucinda
December 1, 2025
Let’s be honest. Managing a global sales team is thrilling. The buzz of closing deals across time...
Lucinda
November 30, 2025
Imagine this: a sales rep finishes a call, and instead of scrambling to type notes, they simply...
Lucinda
November 20, 2025
Remember when talking to your computer was pure science fiction? Well, the future is here, and it’s...
Sales Automation for Solopreneurs and Freelancers: Reclaim Your Time and Scale Your Hustle
5 min read
Lucinda
November 19, 2025
Let’s be honest. As a solopreneur or freelancer, you wear all the hats. You’re the CEO, the...
Ethical Sales Strategies for Conscious Consumer Brands: Building Trust in a Skeptical World
4 min read
Lucinda
November 10, 2025
Let’s be honest. The word “sales” can leave a bad taste in your mouth. It conjures images...
